About us.

4 Us HairSkin, is a self-care brand dedicated to meeting the unique needs of Afro-textured hair and skin. Our community embraces and celebrates healthy natural hair and skin, providing a space for melanated individuals and beyond.

Experience the power of our products, crafted with nourishing ingredients that have been scientifically and customer-proven to deliver maximum moisture, hydration, and a therapeutic experience for your hair and skin.

Join our community and experience the transformative power of 4 Us HairSkin products.

Our founder.

“My love for natural hair, curiosity for achieving healthier skin, self-care advocacy, and community inspire me to keep GOING and GROWING the 4 Us HairSkin brand.”

- Yolanda. B Founder of 4 Us HairSkin.
@whybenatural

Yolanda B. “WhyBeNatural”, founder of 4 Us HairSkin has been passionate about natural hair since she big chopped in 2011. Her journey as a natural hair influencer, blogger/vlogger, and natural hair enthusiast, along with the ups and downs of being a “naturalista” inspired her to start her own haircare line catered to the needs of Afro-textured hair. Even though natural hair is her niche, after experiencing dry skin, adult eczema, and stretch marks from pregnancy, she started to experiment with natural ways to care for these skin issues. After receiving positive feedback from her family, friends, and neighbors who tried her products, Yolanda took a leap of faith and launched 4 Us HairSkin on April 21st, 2021.